New Brand – Alias

Technological lightness, versatility, innovation. Since 1979 these have been the overriding values of Alias, one of the most consolidated names of Italian design. These values have driven the brands close association with some renowned designer signatures including Phillipe Starck, Eugeni Quitllet and Patrick Norguet. Collaborations that have developed and grown through the years, and in the course of which, Alias has managed to reveal the unique talent of each designer. Of particular significance is the solid industrial structure of a firm that controls each phase of the process, from design, to production and distribution.   All Alias products, with their highly expressive minimal style, offer solutions to the various requirements of residential, contract and indoor and outdoor applications whether public or private, larger or small. The products available offer constant evolution to meet the real needs of contemporary living and working environments.